17 Oct, 2024 FTC Releases Final Rule for Subscriptions By Robyn Mohr The FTC announced its Final Rule for subscriptions (negative options), dubbed the “click to cancel” rule because of the focus on...
22 Aug, 2024 Adieu, Fake Revie(u)w By Libby O'Neill It’s here! The Federal Trade Commission's (FTC’s) final rule banning fake reviews and testimonials, that is. Some of you may remember...
10 Jul, 2024 New Illinois Law Mandates Influencers to Compensate Child Participants By Lisa Wiznitzer A new Illinois law that took effect on July 1 mandates that parent influencers compensate their children for appearing in content. This...
09 May, 2024 Disclosures Required When Using AI-Generated Actors/Voices By Brian Heidelberger Ryan Martin As advertisers and agencies continue to determine how to best use artificial intelligence (AI) to market their products and services,...
07 May, 2024 Benefit of the Bargain? Courts Split on Harm in Fictitious Pricing Cases By Jennifer Savitt Retailers vying for consumers’ attention often promote sales and discounted prices to make a sale. Lawsuits regarding how companies...
27 Mar, 2024 Are You A Social Media Platform? If so, Florida Has New Rules for You. By Jessica Lee This week, the Governor of Florida signed HB 3 (an act relating to online protections for minors into law), which will require social...
25 Mar, 2024 Tennessee Leads the Charge in Codifying Legislation to Combat AI Misuse By Bess Morgan On Thursday, March 21, Tennessee Governor Bill Lee signed into law a bill amending Tennessee's right of publicity statute, the “Personal...
11 Mar, 2024 Advertising Aspirations for Reducing Environmental Impact Invites Charges of Greenwashing By David Mallen Last week, the New York Attorney General Letitia James filed a lawsuit against JBS USA Food Company, leading producer of beef products,...
05 Feb, 2024 SAG-AFTRA Signs Agreement for Use of AI Voices in Internal Development and Video Games By Brian Heidelberger In January 2024, the Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) and Replica Studios announced an...
16 Jan, 2024 New Court Decision Regarding "Carbon Neutral" Advertising By Brian Heidelberger A class action was brought against Evian spring water, where a consumer claimed that the use of "carbon neutral" on packaging indicated...
04 Aug, 2023 Everything You Wanted to Know (But Were Afraid to Ask) About the New Endorsement Guides—A Loeb Webinar By Libby O'Neill Come join us for a webinar, where the Loeb & Loeb team will explore the Federal Trade Commission’s (FTC's) new Endorsement Guides (and...
27 Jul, 2023 Cancel Culture: NAD Reviews Dark Patterns By David Mallen The National Advertising Division (NAD) of the BBB National Programs recently reviewed the Wall Street Journal's claim that online...